Chupa Chups – The Most Playful Lollipop

Chupa Chups

Chupa Chups is a lollipop brand that has been around since 1958. Enric Bernat, the firm’s creator, used to work at the Granja Asturias  jam factory. After getting the idea to make lollipops, he renamed the jam company “Chupa Chups” and founded the first lollipop company. The colors of Chupa Chups are supposed to evoke fun, happiness, and youth.

The Chupa Chups general design is playful –  the flow and form of the wrapper demonstrate the Chupa Chups playful nature. In addition, the majority of the colors chosen are bright and vivid.

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History of Chupa Chups

Created by Eric Bernat, a Spaniard in 1958, Chupa Chups is currently owned by Perfetti Van Melle, an Italian-Dutch multinational. The company also owns several brands such as Smint, Mentos, and Fruitella. Enric Bernat was employed by Granja Asturias, a company that used to make apple jam, in the early 1950s.

After he broached the concept of producing lollipops, the investors exited. Bernat took over this company in 1958 and changed it to Chupa Chups. He developed the production machines and marketed a striped bonbon on the wooden stick for each peseta. Bernat came up with the idea of lollipops from his experience with melting sweets and having sticky fingers.

Shopkeepers were told to place Chupa Chups close to the cash register. This was within reach of children’s hands instead of the typical placement behind the counter. This is one of the reasons they became so popular with little kids around the world!

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Chupa Chups business was a success. Bernat’s sweets were sold in 300,000 stores within five years, and the self-funded private firm expanded internationally. The lollipop sticks were initially made of wood. However, they were later replaced with plastic sticks.

Chupa Chups Lollipops first appeared in Japan in the 1970s, then spread to Southeast Asian countries like Indonesia, the Philippines, Singapore, Malaysia, and Australia. Finally, it extended into North American and European markets in the 1980s, and most Asian nations, including South Korea, in the 1990s. In 2003, 4 billion lollipops were sold annually in 150 countries. The company employs 2,000 people and sells 90% of its products abroad.

Chupa Chups Flavors

Chupa Chups come in a variety of flavors. They include grape, apple, orange, pineapple, lime, peach, banana, cherry, blueberry, watermelon, Cola, peach cream, chocolate vanilla, strawberry cream, mocha, coffee, and many more.

Fun Facts About Chupa Chups

#1 Chupa Chups have the same birth year as some of the stars. The stars include The Smurfs, Madonna, Prince, and Michael Jackson.

#2 They were not initially referred to as Chupa Chups. Instead, they were known as GOL, changed to CHUPS, and later rebranded to Chupa Chups.

#3 After the lollipop hit the stands, they were only available in seven flavors. They include Coffee & Cream, Lemon, strawberry & cream, orange, Chocolate & Vanilla, and Mint.

#4 Salvador Dali, a popular artist, created the brand’s iconic logo. The sketch was made on the back of a newspaper.

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Chupa Chups Frequently Asked Questions (FAQs)

How Many Flavors of Chupa Chups Are There?

Chupa Chups has over 100 flavors that are available globally, that includes sugar-free varieties.

Why Are Chupa Chups So Hard to Open?

This is because two wrapper layers are twisted together and then sealed at the bottom using heat.

What Is the Most Popular Chupa Chups Flavor?

There are four popular iconic flavors. They include Watermelon, Strawberry & Cream, Cola, and Strawberry. Among the four, Cola is the most favorite to many people.

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Related: Ring Pop Candy

Video: Salvador Dali and Chupa Chups

Wow, if you love these lollipops like we do, this is really interesting.

Salvador Dali is connected to Chupa Chups, which explains the fun label design!

We had no idea either, until we watched this. Check it out…

 

 

 

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Image Credit: “chupa chups (1)” by dominiczunio is licensed under CC BY-NC-SA 2.0

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