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Good & Plenty Candy – Colorful Hard Shell Licorice Candy

Good & Plenty Candy

Last Updated on April 28, 2021 by Jim Edwards


What is Good & Plenty?

Good & Plenty is a kind of licorice candy. The candy is bite-sized and cylindrical. It resembles the shape of a capsule. The core is black licorice, and the candy has a hard shell. The candy capsules are white and pink in color, and bulk pieces are packaged in a purple cardboard cuboidal box.

History of Good & Plenty Candy

Good & Plenty candy first came into existence in 1893 in Philadelphia, Pennsylvania. Quaker City Chocolate & Confectionery Company invented and produced the candy. It was one of the oldest brands of licorice candy in the United States.

The candy had its own television commercial in the 1950s. In the commercial, they portrayed a boy cartoon character “Choo-Choo Charlie.” He was a railroad engineer and would often mimic the sound of a train while shaking the bag of Good & Plenty candies. See Commercial below – it’s quite funny!

In 1973, the Quaker City Chocolate & Confectionery Company was purchased by Warner-Lambert. In 1982, the Leaf Candy Company (owned by Beatrice Foods) purchased Quaker City from Warner-Lambert.

In 1996, Hershey Foods bought the Leaf Candy Company. Good & Plenty candy is now a product of Hershey’s. 

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What is the Taste and Flavor of Good & Plenty Candy like?

Good & Plenty is a licorice candy. It has a hard candy shell on the outside and sweet and soft black licorice extracts on the inside. The shell is mostly sugar. It is grainy and not too crunchy and does not have any hint of the licorice flavor. 

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The insides are chewy and have a strong sweet taste. The presence of licorice flavor and molasses give a sugar rush. Since the candies are cylindrical and bite-sized, you can pop multiple pieces in your mouth. However, it could be a choking hazard for young kids, and they should consume it under the supervision of an adult.

The candies are pink and white in color, but both colors have the same taste.

What are the ingredients in Good & Plenty Candy?

The ingredients in Good & Plenty Candy are corn syrup, sugar, enriched wheat flour (niacin, thiamin, ferrous sulfate, riboflavin, folic acid, mononitrate, and flour), contains 2% or less of salt, rice starch, licorice extract, corn starch, carnauba wax, gum acacia, confectioner’s glaze, natural flavor, artificial flavor, caramel color, and artificial colors (carmine color, Red 40 Lake).

Nutritional Facts of Good & Plenty Candy

The nutritional facts mentioned below are for a serving size of 30 grams (25 pieces).

% Daily Value
Total Fat (0 g) 0%
Saturated Fat (0 g) 0%
Trans Fat (0 g) 0%
Total Carbohydrates (27 g) 10%
Dietary Fiber (0 g) 0%
Total Sugar (19 g)
Of which Added Sugar (19 g) 39%
Sodium (75 mg) 3%
Cholesterol (0 mg) 0%
Protein (< 1 g)
Iron (0 mg) 0%
Calcium (5 mg) 0%
Potassium (5 mg) 0%
Vitamin A (0 mcg) 0%
Vitamin C (0 mcg) 0%
Vitamin D (0 mcg) 0%

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If you like licorice candy, be sure to check out our reviews of other licorice candies: Twizzlers, Necco Wafers, and Chuckles Jelly Candy.

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Good & Plenty Candy Frequently Asked Questions (FAQs)

How many calories are there in Good & Plenty Candy?

Twenty-five pieces of the Good & Plenty candies contain 110 calories. A single piece of candy contains four calories approximately.

Is Good & Plenty Candy gluten-free?

Good & Plenty candy is not gluten-free. It contains wheat flour as one of its key ingredients. People suffering from gluten allergy and Celiac Disease should strictly avoid consuming Good & Plenty candies.

Is Good & Plenty Candy vegan?

Good & Plenty candies are unfortunately not vegan. They contain ‘confectioner’s glaze’ in their ingredients. A confectioner’s glaze contains shellac and carmine color with extracts of an insect found deep in South Asian jungles. 


Video: Good & Plenty 1950s Choo Choo Charlie Commercial


Video: Good & Plenty Taste Test

This is worth a watch if you want to see an unboxing and tasting video. What do they think of the licorice flavor in Good & Plenty? Watch to find out!


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Image Credit: “Good and Plenty” by Noel C. Hankamer is licensed underCC BY-NC-SA 2.0

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